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There is one factor above all that rules when it comes to relevant technologies: Return on Investment (ROI). Tech should either make you money, or save you money--it's that simple!
Specific challenges will always vary across businesses, but what does not vary is this: you don’t need tech that is cool and you don’t need buzzwords. You need a solution that works.
Agribusinesses are increasingly exploring how digital communication can help build relationships with smallholder farmers.
Increasing rates of phone ownership in Africa means that phone-based services can be a good option for reaching smallholder farmers, even in rural areas.
Radio offers significant opportunities to agribusinesses and other organisations to communicate with smallholder farmers.
The third part of AgDevCo's guidelines discusses how to use pilot testing and iteration to reduce risk and uncertainty in digital technology projects.
The second part of AgDevCo's guidelines for agribusinesses on digital technology projects focuses on working with technology providers.
The Gulu Agricultural Development Company (GADC) in northern Uganda works with tens of thousands of smallholder farmers who produce organic cotton. Organic production is often challenged by the large numbers of pests which attack the crop, notably the African bollworm, aphids and various species of sucking bugs.
This short guide summarises the business case for using video to communicate with and provide training to smallholder farmers.
Many agribusinesses are now using video as a tool to communicate with smallholder farmers and to provide extension services effectively and efficiently. This document provides practical guidance for agribusiness managers on deciding how to use video, developing content, and on how to share videos with farmers.
Digital technologies provide great opportunities for agribusinesses to streamline their operations, create new business models, expand to new markets, and reach more smallholder farmers. This document provides step-by-step guidance for agribusinesses to assess their requirements and develop a technology strategy, based on AgDevCo's experience of working with several of our investees and partners as they go through this process.
In this three-step guidance document AgDevCo shares lessons learned and practical tips to help commercial agribusinesses realise their full business potential through well-designed and inclusive smallholder outgrower schemes.